The My Practice My Business Dental Podcast
Welcome to The My Practice My Business Dental Podcast. I'm Dr. Rob Thorup, Clinical Director at MPMB. In our podcast shows we help dentists profit and thrive with excerpts from The Clinical Business of Dentistry Training here at MPMB.This podcast is dedicated to helping dentists and their teams reclaim forgotten profitability in dentistry, and to learn business skills specifically designed for dental practices. We look forward to your subscription, and we hope you let your colleagues know about our podcast. For more information on our GUARANTEED training, please visit us at www.mypracticemybusiness.com and surf our website pages. Our mission statement is simple: We increase the monthly net revenue of dental practices with our key methods, tools, and training utilizing every day, need-based dentistry, even with PPO plans. And we teach you how to do it ethically, legally, and morally, adhering to contracts and state laws, so you can be paid fairly for the services you provide.
The My Practice My Business Dental Podcast
The Dental Operatory Fallacy
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Robert Thorup, DDS
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Season 8
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Episode 21
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"When a dentist invests millions of dollars into a practice, who should that office be designed for?"
The patient?
The clinical team?
Or the dental equipment sales quota?
For decades, the industry has answered this question the same way, and most dentists have never stopped to question it.
The greatest dental offices are not remembered because they had the most operatories.
They are remembered because patients felt cared for from the moment they walked through the door.
Perhaps it is time we stopped asking how many operatories can fit into a building...
...and started asking how many extraordinary patient experiences can be created inside it.